Surrey-headquartered Amazon Filters has tasked Mafalda Silva with delivering a targeted international sales plan to accelerate growth while working closely with sales team colleagues, distributors, resale partners and customers.
Silva takes on the new role of market manager - Pharmaceutical & Healthcare as the firm accelerates a dedicated push into the two target sectors, particularly in strategic sales territories such as Italy, Singapore and North America.
Based in Cascais near Lisbon, Portugal, Silva has a background in biotechnological engineering that began in a public health laboratory specialising in water microbiology. After a decade in sales she spent the next eight years at an API manufacturer as a global procurement manager responsible for categories including process filtration.
Her appointment at Amazon Filters comes amid a mix of dynamic factors impacting the deployment of filtration solutions in pharma and healthcare. They include increased regulatory compliance, technological innovation, the need for greater sustainability and a focus on more tailored solutions.
Silva said: “There is a growing demand for high-quality filtration solutions and advanced technologies to meet stringent regulatory standards. Nanofiltration and membrane technologies are being increasingly applied in areas such as protein purification and the removal of viruses and endotoxins. At the same time, the industry is shifting towards more environmentally friendly filtration solutions, including reusable filters and processes designed to minimise waste and energy consumption. Underpinning all this is a stronger focus on developing tailored solutions to meet specific customer needs.”
Amazon Filters sales director Simon Hughes said: “Mafalda brings strong leadership skills and a proven track record of experience. She has extensive knowledge of how process filtration supports API and healthcare along with a deep understanding of global market dynamics and regulatory frameworks. We welcome her and wish her every success in what is a new role for us.”
